Download FQ Profile  
SUBSCRIBE GET YOUR FQ SCORE

Behavioral Economics

Sunk Cost Fallacy (The Psychology of Money Series*)
Behavioral Economics May 17, 2017

Sunk Cost Fallacy (The Psychology of Money Series*)

Our decisions are tainted with the emotional investments made in costs already incurred, regardless of what the current and future…

read more
LOAD MORE

Content Topics

Financial Wellbeing

Behavioral Economics

Purposeful Parenting

Relationships

Other FQMom Matters

Events

Want to know your Money
Knowledge & Behavior?

Take the FQ Test now! Then share it with your loved ones, especially those who affect your money behavior.

TAKE THE FQ TEST NOW

Join the FQ Community!

Do you want to start your High FQ Journey
and help others along the way?

JOIN NOW

Go Social

If you want to be bugged by my day-to-day whatever, follow me on these channels. The bonus is that great FQ tips come alive in these random posts!

SUBSCRIBE GET YOUR FQ SCORE